True Value Black Friday Sneak Peek

True Value Black Friday Sneak Peek We just posted the 12-item, 2-page True Value ad scan sneak peek!

As you can probably tell this is not the finished ad, but a work in progress. The pricing is likely to change, so we just assume that the pricing is incorrect. The big news is their store hours, and general approach to Black Friday 2014. As you can see at the top of the ad in a nice bright red circle is "Thanksgiving Sale," a way to double up on the approach some retailers are taking to trumpet family values by staying closed on Thanksgiving Day. Not only will True Value not be open on Thanksgiving, but they are having a Thanksgiving Sale, not a Black Friday sale. They even discuss the "value of family time" in the bottom left corner of the ad (although it's very hard to read in this leaked pre-release).

Whatever they are choosing to call it, True Value is starting their Black Friday 2014 sale on Wednesday, and they will be closed Thursday for Thanksgiving. We know they will be open and running deals on Black Friday as part of their Thanksgiving Day Sale because the 50% Off Coupon is valid on Friday. We believe that the coupon in the bottom center area of the ad, good for half off one item priced $50 or less, will remain in the final version. The ad also appears to hint at deals on Saturday, inviting you to "shop small."

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