Toys 'R' Us Announces Early Access to Black Friday Deals

Toys 'R' Us Announces Early Access Toys 'R' Us has announced that their "Rewards R Us Loyalty Members" are being rewarded for being signed up for the program with "exclusive, early access to Black Friday deals on more than 100 items beginning Sunday, November 23." Without knowing exactly what items these will be, it is impossible to say what value it will provide to our users. What we can say is that this is an obvious attempt to get people to sign up for the loyalty program, providing Toys 'R' Us with a direct marketing lane to your inbox - which isn't necessarily a bad thing. The program itself offers one point for every dollar spent, and 125 points earns you a $5 'R'Us reward. They advertise that as "4% back," but you get it back in the form of a reward certificate. You can bank your points for higher value rewards, as once you print out a reward it then expires in 60 days. Even if you sign-up to bank points you can print out a reward anytime you reach a threshold level.

The real benefit in our mind is the chance of alleviating a stressful Black Friday 2014 time crunch. If you can get what you want from Toys 'R' Us early, and since they are the "the biggest toy store there is" it's likely they are a part of your BFbattleplan, then you may not need to do as much running around on Black Friday, or Thanksgiving. If you'd like to sign up for the "R" Us rewards program it is free, and you can do so here. Toys R Us will also be offering most of their deals online starting on November 26 at 10PM EST.

The other Toys 'R' Us reward to be aware of is the 'R'Us card, which offers you 10% off on Thursdays. If you can get approved, we think this might be a better route for you, as Thanksgiving will be included. So using your Toys 'R' Us card would get you 10% off purchases, plus 2 points per dollar back in the form of a Toys 'R' us reward certificate. Signing up for the card also enrolls you in the rewards program.

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