Free Shipping, Pickup and Returns at Walmart this Black Friday

Walmart Free Shipping Promotion On the heels of announcing their plans for the largest ever Black Friday event, Walmart has unveiled their new Free Shipping, Free Pick-up, and Free Returns policy for the upcoming holiday season.

All orders of $50 or more will qualify for free shipping, while orders of $50 or less will qualify for either $4.97 flat-rate shipping or free site-to-store in-store pickup.

This is a very strong improvement for Walmart, whose previous variability in shipping costs would oftentimes prevent shoppers from completing their online purchase. Moving to a flat-rate model removes any confusion from final checkout costs, which is the greatest reason shoppers abandon their online shopping carts.

And while the $50 order threshold is still higher than that of both Amazon and Best Buy ($25), it is a definite step in the right direction if Walmart wants to improve their online sales this Black Friday.

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